Automobilgeschichte: das August Horch Museum in Zwickau
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Automobilgeschichte: das August Horch Museum in Zwickau
Dec 27, 2021
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Audi’s roots go back to engineer August Horch, who founded the company in 1909 after leaving his original firm. The name “Audi” is actually the Latin translation of “Horch” (which means “listen” in German). In 1932, Audi merged with three other companies — Horch, DKW, and Wanderer — to form Auto Union. That’s where the famous four-ring logo comes from (each ring represents one brand). After WWII, the company was eventually acquired by Volkswagen, and Audi was reborn as a premium innovator in the
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Audi’s roots go back to engineer August Horch, who founded the company in 1909 after leaving his original firm. The name “Audi” is actually the Latin translation of “Horch” (which means “listen” in German). In 1932, Audi merged with three other companies — Horch, DKW, and Wanderer — to form Auto Union. That’s where the famous four-ring logo comes from (each ring represents one brand). After WWII, the company was eventually acquired by Volkswagen, and Audi was reborn as a premium innovator in the
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