Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.
Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year.
Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.
As the industry shifts beneath our feet this year thanks to AI, Cannes Lions made one thing clear: Keeping pace now demands collective action, not observation. There seems to be a growing urgency to ...
Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year. Kraft Heinz is naming Dentsu’s Carat as its U.S. media agency following a ...
These 10 campaigns dominated their categories and impressed other juries in the festival.
Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of ...
Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year.
The interactive campaign lets fans reserve the hotels, activities and attractions featured throughout the creator’s U.S. adventure.
Magnite, MiQ, Mediaocean and more ad firms are trying to prove that agents are capable of making effective marketing moves.
Procter & Gamble is emphasizing a human + AI approach as it continues to bolster in-house capabilities.
Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.
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