As the industry shifts beneath our feet this year thanks to AI, Cannes Lions made one thing clear: Keeping pace now demands collective action, not observation. There seems to be a growing urgency to ...

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.

The interactive campaign lets fans reserve the hotels, activities and attractions featured throughout the creator’s U.S. adventure.

Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year.

Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year.

These 10 campaigns dominated their categories and impressed other juries in the festival.

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of ...

The festival wrapped on Friday with the final winners, including the companies that scored the most points during the week.

Friday’s Grand Prix winners include Claude’s comic spots mocking ChatGPT and Suncorp’s “Haven” tool for Australian homeowners ...

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.

The new recording features the Red Clay Strays, a rock band from Alabama, in place of the late Motown legend Aretha Franklin.