One of the most expensive mistakes in product development is waiting to engage packaging engineering until after the product ...

GUANGZHOU, GUANGDONG, CHINA, January 19, 2026 /EINPresswire.com/ -- In the highly competitive global beauty and ...

Your products and product designs are the life blood of your business. However, many companies don’t think about protecting their creative product designs, and product packaging with intellectual ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

In a national study in 2018, 72 percent of consumers said a product’s packaging influences whether they buy. Packaging is the first interaction between a potential buyer and the product, even before ...

Images of plastic bags and bottles clogging beaches and oceans have some calling for a ban on all such products. But packaging experts say it’s not that easy to eliminate a highly effective material ...

Most marketing teams treat product packaging as someone else's problem. You hand off specs to operations, they negotiate with ...

Every year, millions of products arrive at their destination compromised by transit damage, despite being packaged with ...

What begins as an effort to protect products often results in excess materials, inefficient transport and mounting ...